Canva has grown rapidly to become one of the most popular design tools worldwide. It serves over 100 million active users each month, showing its wide reach and influence. Many people use it for creating visuals quickly and easily without needing advanced design skills.
The platform appeals to a broad range of users, from students and teachers to businesses of all sizes. This diversity drives Canva’s steady growth and expanding features, making it a key player in the design software market.
Key Canva Statistics
- Canva has over 100 million active monthly users.
- It attracts a wide variety of users from different backgrounds.
- Canva continues to grow and expand its market presence.
- Canva is available in over 190 countries.
- Most Canva users are between 18 and 34 years old.
How Many People Use Canva in 2025
Canva has seen strong growth in its user base and usage over recent years. It serves millions worldwide with a wide reach across many countries and cultures.
User Growth Numbers
Canva’s user base has expanded quickly. In 2017, it had around 6 million users. By 2024, that number grew to over 100 million registered users. This steady increase shows Canva’s growing popularity among individuals and businesses.
Part of this growth comes from adding new features and templates that appeal to many industries. Canva also focuses on easy-to-use design tools, which attract even beginners.
Active Monthly Users
Not all registered users are active every month, but Canva still has a large number who regularly use the platform. As of early 2025, it had approximately 85 million active monthly users.
These active users create designs for marketing, education, social media, and personal projects. Monthly activity statistics help show Canva’s role as a daily tool for many users, beyond just occasional use.
Global Reach
Canva is available in over 190 countries. Its platform supports more than 100 languages, making it accessible worldwide.
The largest number of users is in the United States, India, and Brazil. Canva’s global reach is strengthened by localized content and regional partnerships. This expansion supports users from diverse backgrounds and industries.
Demographics of Canva Users
Canva users come from many parts of the world and include different ages and genders. The platform’s reach shows where it is most popular and which groups use it the most.
Geographic Distribution
Canva has a strong presence in North America, especially in the United States, where many users are located. It is also widely used in countries like Australia, the United Kingdom, Canada, and India.
In total, Canva operates in over 190 countries. The largest user bases are in English-speaking regions, but the platform supports multiple languages to attract users worldwide. Asia and Europe continue to see growth as more people use Canva for personal and business projects.
Age and Gender Breakdown
Most Canva users are between 18 and 34 years old. This group accounts for nearly 60% of the platform’s audience. Users in this age range often use Canva for school, work, or starting small businesses.
In terms of gender, about 65% of Canva users identify as female, while around 35% identify as male. Women tend to use Canva more for creative and marketing purposes, but the platform is growing in popularity with men as well. Both genders use it across education, business, and social media.
Canva Usage Trends
Canva’s growth is linked to how people use it for different tasks, the features they prefer, and the devices they choose. These points show what drives user engagement and how Canva fits into daily design needs.
Popular Use Cases
Canva is often used for creating social media posts, presentations, and marketing materials. Many users work on Instagram posts, Facebook ads, and YouTube thumbnails. Small businesses rely on it for logos, flyers, and business cards. Teachers and students use Canva to make educational content like worksheets and lesson plans.
Non-designers value its easy drag-and-drop system, which helps with personal projects like invitations and photo collages. More than 70% of Canva users use it for work-related designs, showing it’s a key tool in digital marketing and communications.
Most Frequently Used Features
Templates are one of Canva’s most popular features. They help users start projects quickly with professionally designed layouts. The drag-and-drop editor is highly used, allowing simple customization of fonts, images, and colors.
Other common tools include the photo library, which offers millions of free and paid images. Text editing features, like font styles and sizes, are also heavily used. Collaboration tools that let teams work on designs together are growing in use, especially after remote work increased.
Mobile vs Desktop Usage
Desktop remains the primary platform for Canva users, favored for detailed editing and larger screens. About 60% of usage happens on desktops. Mobile use is rising, with many users creating or editing quick content on smartphones or tablets.
Mobile apps are popular for social media managers who post and adjust designs on the go. The ease of use on mobile apps supports lightweight edits, but complex projects still need desktop interfaces for flexibility.
Canva for Business and Education
Canva is widely used by both companies and schools. Its tools help teams create designs without needing expert skills. The platform’s reach and features make it valuable for professional and educational purposes.
Enterprise Adoption Statistics
More than 50 million people use Canva for work-related tasks. Over 85% of Fortune 500 companies have adopted Canva for team projects. Businesses rely on it for quick and consistent brand materials.
Canva offers special features for enterprises, like brand kits and team collaboration. Around 70% of business users say Canva improves their workflow. In 2024, the platform grew 30% in paid business subscriptions.
Education Sector Insights
Canva has over 20 million educators and students using it worldwide. Schools use it for presentations, lesson plans, and group work. Canva for Education is free and includes tools tailored to classroom needs.
Surveys show 65% of teachers find Canva helps students engage with lessons. The platform supports over 100 languages, making it accessible globally. It also integrates with learning management systems like Google Classroom.
Financial and Growth Milestones
Canva’s financial progress has shown steady revenue increases, growing company valuation, and multiple rounds of funding. Each aspect highlights its rise as a leading design platform globally.
Revenue Figures
Canva’s revenue grew from $3 million in 2017 to over $300 million by 2023. The expansion came mainly from its subscription services, like Canva Pro and Canva for Enterprise.
In 2022, Canva reported annual revenue of around $500 million, doubling from the year before. It makes most of its money from paid users, especially businesses and professional designers.
This steady increase in revenue reflects Canva’s expanding user base and higher adoption of its premium features. The company focuses on continuous feature improvements to attract more subscribers.
Valuation Over Time
Canva’s valuation has increased rapidly from a few million dollars in its early years to $40 billion as of 2024.
It reached a $6 billion valuation after its 2019 funding and surged to $40 billion in 2023 after a funding round led by new investors. This made Canva one of the highest-valued startups in Australia.
Investors credit Canva’s large global user base and growth potential for its high valuation. The company’s consistent revenue rise supports its strong market value.
Funding Rounds
Canva completed six major funding rounds between 2012 and 2023. Early rounds raised small amounts used to build the product and market presence.
Key funding rounds include:
- 2019: $85 million raised, led to a $6 billion valuation
- 2021: $200 million raised, valuation rose to $15 billion
- 2023: $500 million raised, valuation climbed to $40 billion
Funding helped Canva invest in product development and global expansion. Its ability to attract large investors shows confidence in its long-term growth.
Design Output and Content Creation
Canva’s platform supports a high volume of design work every day. Users rely on a wide variety of templates to meet different needs, from social media posts to presentations.
Designs Created Daily
Canva users create over 100 million designs each day. This number shows how popular the platform is for many types of projects.
Most designs are made for social media, marketing materials, and personal projects. The ability to use drag-and-drop tools and easy editing makes design faster for people with little experience.
Mobile and desktop apps both contribute heavily to design output. The platform’s growth in emerging markets also increases daily activity.
Popular Templates Used
Templates are at the core of Canva’s success. The most popular templates include:
- Instagram posts
- Facebook ads
- Presentation slides
- Posters
- Business cards
These templates are frequently updated to match current trends and user demands.
Users prefer templates that are easy to customize with pre-loaded fonts, images, and layouts. The variety allows small businesses, educators, and individuals to find suitable templates quickly without starting from scratch.
Team and Company Size
Canva was founded in 2012 in Australia. Since then, it has grown into a large company with thousands of employees. As of 2025, Canva employs over 4,000 people worldwide.
The company has teams spread across different countries, including Australia, the United States, and the Philippines. These teams include designers, engineers, marketers, and customer support staff.
The size of Canva’s team reflects its growth and global reach. Its workforce continues to expand as the platform adds new features and users.
| Year | Number of Employees |
| 2018 | 500 |
| 2020 | 1,200 |
| 2023 | 3,000 |
| 2025 | 4,000+ |
The company values a collaborative culture. Many employees work remotely or in flexible office spaces.
Overall, Canva’s team size supports its goal to be a top design platform for millions of users.
Market Share and Competitive Position
Canva holds a strong place in the graphic design market, known for its ease of use and wide adoption. It competes with several other platforms that target both casual users and professionals.
Industry Ranking
Canva is one of the top graphic design platforms globally. In 2024, it accounted for nearly 30% of the online design tool market share. This puts it ahead of many traditional and digital competitors in user base and revenue.
Its user-friendly interface has helped it reach over 100 million monthly active users. These numbers include individuals, small businesses, and larger enterprises. Canva’s growth rate remains steady, often outpacing rivals in new user sign-ups.
Key Competitors
Key competitors include Adobe Express, Figma, and PicMonkey. Adobe Express appeals to professional users with strong integration in Adobe’s Creative Cloud. Figma focuses more on UI/UX design and team collaboration, attracting design professionals and developers.
PicMonkey offers similar features for smaller business owners but holds a smaller market share than Canva. Each competitor has unique strengths, but Canva’s balance of simplicity and functionality makes it popular across diverse user groups.
| Competitor | Market Focus | Strength |
| Adobe Express | Professional designers | Adobe ecosystem integration |
| Figma | UI/UX designers, teams | Real-time collaboration |
| PicMonkey | Small businesses | Easy-to-use photo editing |
Canva remains competitive by expanding features and maintaining an intuitive platform.
Notable Canva Milestones
Canva was founded in 2012 by Melanie Perkins, Cliff Obrecht, and Cameron Adams. It launched publicly in 2013 with a simple drag-and-drop design tool.
By 2016, Canva had reached 10 million users. This growth showed strong demand for easy-to-use graphic design software.
In 2019, Canva secured $85 million in funding, which helped expand its features and global reach. By then, it supported over 190 countries.
The platform hit a major milestone in 2021 with 60 million active monthly users. It also launched Canva Pro for teams and businesses.
In 2023, Canva introduced new AI design tools aimed at speeding up content creation. These tools use machine learning to assist users in making visuals faster.
| Year | Milestone | Details |
| 2012 | Founded | Started by Perkins and the team |
| 2013 | Public launch | Drag-and-drop tool available |
| 2016 | 10M users | Strong user growth |
| 2019 | $85M funding | Platform expansion |
| 2021 | 60M monthly users | Global reach |
| 2023 | AI tools launched | Faster design creation |
These milestones highlight Canva’s steady rise and impact in the graphic design industry.
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